Privacy Policy

How we collect, use, and protect your personal information

Last Updated: December 2024
Effective Date: December 1, 2024

Introduction

uxtide - Professional Web Design Agency Ltd ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

We understand that privacy is important to you, and we want to ensure you have all the information you need to make informed decisions about the information you choose to share with us. This policy applies to all visitors and users of our website and services.

By accessing or using our website and services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

Information We Collect

Personal Information

  • Name and contact details (email, phone, address)
  • Business information and job titles
  • Communication preferences
  • Project requirements and specifications

Technical Information

  • IP address and browser information
  • Device type and operating system
  • Website usage data and analytics
  • Cookies and similar tracking technologies

How We Collect Information

We collect information through:

Direct Contact: When you fill out forms, contact us, or use our services
Automated Collection: Through cookies and analytics when you visit our website
Third Parties: From service providers and business partners (with your consent)

How We Use Your Information

Service Provision

We use your personal information to provide, maintain, and improve our web design services. This includes communicating with you about your projects, providing quotes and proposals, and delivering the services you've requested.

Communication

We use your contact information to send you important updates about your projects, respond to your inquiries, and keep you informed about our services. With your consent, we may also send you marketing communications about new services or special offers.

Legal and Compliance

We may use your information to comply with legal obligations, enforce our terms of service, protect our rights and interests, and ensure the security of our website and services.

Business Operations

We use aggregated and anonymized data to analyze website performance, improve our services, conduct market research, and optimize our business operations.

How We Share Your Information

We Do Not Sell Personal Information

We do not sell, trade, or otherwise transfer your personal information to third parties for their marketing purposes. We believe in protecting your privacy and only share information when necessary to provide our services or as required by law.

When We May Share Information:

  • Service providers who assist in our operations
  • Legal compliance when required by law
  • Business transfers (mergers, acquisitions)
  • Protecting our rights and safety

Safeguards We Implement:

  • Written agreements with service providers
  • Data processing limitations and restrictions
  • Regular security audits and monitoring
  • Data minimization and need-to-know basis

Data Security

Encryption

All data is encrypted in transit and at rest using industry-standard protocols

Access Controls

Strict access controls and authentication measures protect your information

Monitoring

Continuous monitoring and regular security assessments ensure data protection

Security Measures

We implement comprehensive security measures including:

  • • SSL/TLS encryption for all data transmission
  • • Secure servers with regular security updates
  • • Multi-factor authentication for administrative access
  • • Regular data backups with encryption
  • • Employee training on data protection and privacy
  • • Incident response procedures and breach notifications

Your Rights and Choices

Access and Control

  • 📋
    Access: Request copies of your personal information
  • ✏️
    Correction: Update or correct inaccurate information
  • 🗑️
    Deletion: Request deletion of your personal data
  • 🚫
    Portability: Receive your data in a structured format

Communication Preferences

  • 📧
    Marketing: Unsubscribe from marketing communications
  • 📱
    Notifications: Choose how we contact you about services
  • 🍪
    Cookies: Control cookie preferences and tracking
  • ⚙️
    Settings: Modify your privacy preferences anytime

How to Exercise Your Rights

To exercise any of these rights, please contact us using the information provided below. We will respond to your request within 30 days and may require verification of your identity for security purposes.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website, analyze usage patterns, and improve our services. Cookies are small text files stored on your device that help us provide personalized content and analyze website performance.

Essential Cookies

Required for website functionality

  • • Session management
  • • Security features
  • • Load balancing

Analytics Cookies

Help us understand website usage

  • • Page views and visits
  • • User behavior analysis
  • • Performance monitoring

Marketing Cookies

Used for personalized content

  • • Content personalization
  • • Ad targeting
  • • Social media integration

Cookie Management

You can control and manage cookies through your browser settings. However, disabling certain cookies may affect website functionality. For more detailed control, you can visit our Cookie Settings page.

Cookie Policy

Data Retention

How Long We Keep Your Information

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Active Project Data Duration of project + 7 years
Marketing Communications
Website Analytics 26 months maximum
Legal Compliance Data As required by law
Support Communications 3 years after last contact

Data Deletion

When personal information is no longer needed, we securely delete or anonymize it. We may retain certain information in backup systems for a limited time, but this information will not be accessible for normal business operations.

International Data Transfers

As a UK-based company serving clients globally, we may transfer your personal information to countries outside the European Economic Area (EEA) or the United Kingdom. When we transfer your data internationally, we ensure appropriate safeguards are in place to protect your privacy rights.

Transfer Safeguards

  • Standard Contractual Clauses (SCCs)
  • Adequacy decisions by relevant authorities
  • Binding Corporate Rules (where applicable)
  • Certification and codes of conduct

Service Providers

We work with carefully selected service providers who:

  • • Are located in countries with adequate data protection
  • • Have implemented appropriate security measures
  • • Are bound by contractual obligations to protect your data
  • • Are regularly audited for compliance

Changes to This Privacy Policy

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

Email Notification

Direct email to registered users

Website Notice

Prominent notice on our website

Effective Date

Clear indication of when changes take effect

Your Continued Use

By continuing to use our services after any changes to this Privacy Policy, you accept and agree to the updated terms. If you do not agree with the changes, you may need to discontinue use of our services.

Contact Information

If you have any questions about this Privacy Policy, our data practices, or wish to exercise your rights regarding your personal information, please contact us:

Address

uxtide - Professional Web Design Agency Ltd
42 King's Road, Chelsea
London SW3 4RP
United Kingdom

Business Hours

Monday-Friday: 9:00-18:00
Saturday: 10:00-16:00
Sunday: Closed

We will respond to privacy-related inquiries within 30 days. For urgent matters or data breach notifications, please contact us immediately using the phone number above.